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	<title>ActedBy &#187; Technochick</title>
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		<title>Future of Video and an AOL Makeover</title>
		<link>http://actedby.com/2009/11/future-of-video-and-an-aol-makeover/</link>
		<comments>http://actedby.com/2009/11/future-of-video-and-an-aol-makeover/#comments</comments>
		<pubDate>Sat, 21 Nov 2009 10:01:15 +0000</pubDate>
		<dc:creator>Megan Rellahan</dc:creator>
				<category><![CDATA[Technochick]]></category>
		<category><![CDATA[Acted By]]></category>
		<category><![CDATA[AOL advancements]]></category>
		<category><![CDATA[AOL plans for future]]></category>
		<category><![CDATA[chairman CEO Tim Armstrong]]></category>
		<category><![CDATA[first hollywood video magazine]]></category>

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		<description><![CDATA[Video advancements and its bright future.]]></description>
			<content:encoded><![CDATA[<p><a href="http://actedby.com/wp-content/uploads/2009/11/video1.jpg"><img class="alignleft size-medium wp-image-2010" title="video" src="http://actedby.com/wp-content/uploads/2009/11/video1-300x214.jpg" alt="video" width="300" height="214" /></a>America Online soared as one of the first to get us up and running over the Internet. It was widely used in the late 80&#8217;s and half (if not all) of the 1990s. As a member of the last remaining  AOL users, I thought a piece on AOL’s hope to rebuild itself for the future was the least I could do. Focusing on video, which is the number one betting choice on its success in the future, AOL chairman and CEO Tim Armstrong had this to say: “Online content can be much better and will be the focus of the next development stage of the Internet.</p>
<p>&#8220;That&#8217;s why we are making such a big bet there,&#8221; he said during a keynote appearance at the annual Media and Money conference, hosted by The Hollywood Reporter parent The Nielsen Co. and Dow Jones.</p>
<p>According to Armstrong, there are three waves that have and will hit Internet development:</p>
<p>•	Accessibility</p>
<p>•	Platforms – from Facebook to iTunes</p>
<p>And the final wave is content. Armstrong states; “It hasn’t seen as much innovation by online firms. Online video will be a key part of that. Already, AOL is doing six times as much video as a few months ago. We are excited about video. You’re going to see us do much more in the future.”</p>
<p>Acted By magazine began merging into a<a href="http://actedby.com/about/" target="_blank"> video magazine</a> for similar reasons. With statistics stating that video is going to bring in the biggest profit in the near future, it was the obvious way to go. However, there aren’t that many video online mags out there. Why have we thought of it before the others? Well, hosting your own video site is a lot harder than you would think. As advanced as technology is, we’ve got a ways to go in regards to perfecting a video system that works just as easily as word press templates.</p>
<p>It will come. Until then…we just have to keep pushing forward and work with what we got.</p>
<p>As for AOL, they recently laid off a lot of people and are separating from Time Warner to become their own entity again. Adding my two cents, that’s a good move.</p>
<p><strong>Coming tomorrow&#8230; Innovative ways actors are using websites, video, and their talent to bring in an income while they wait for that big break.</strong></p>
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		<title>Top 10 Ways to Bring Traffic to Your Web Site</title>
		<link>http://actedby.com/2009/11/top-10-ways-to-bring-in-the-traffic/</link>
		<comments>http://actedby.com/2009/11/top-10-ways-to-bring-in-the-traffic/#comments</comments>
		<pubDate>Wed, 18 Nov 2009 09:49:23 +0000</pubDate>
		<dc:creator>Megan Rellahan</dc:creator>
				<category><![CDATA[Technochick]]></category>
		<category><![CDATA[Acted By]]></category>
		<category><![CDATA[building traffic]]></category>
		<category><![CDATA[hollywood first video magazine]]></category>
		<category><![CDATA[Hollywood Woman]]></category>
		<category><![CDATA[most popular entertainment site]]></category>
		<category><![CDATA[top entertainment blog]]></category>
		<category><![CDATA[top ten]]></category>

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		<description><![CDATA[With two weeks gone by and more drama than I’d like to admit, Acted By magazine (our first video mag) is pushing forward and we are loving every minute of it…well, almost ever minute. Ok, half of the minutes in a day….when things go as planned &#8211; (which they rarely do). As we continue to [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://actedby.com/wp-content/uploads/2009/11/techpic.jpg"><img class="alignleft size-full wp-image-1819" title="techpic" src="http://actedby.com/wp-content/uploads/2009/11/techpic.jpg" alt="techpic" width="375" height="268" /></a>With two weeks gone by and more drama than I’d like to admit, <a href="actedby.com" target="_blank"><strong><span style="color: #800000;">Acted By</span></strong></a> magazine (our first video mag) is pushing forward and we are loving every minute of it…well, almost ever minute. Ok, half of the minutes in a day….when things go as planned &#8211; (which they rarely do). As we continue to iron out all the wrinkles, we are trying to see what works and what doesn’t. Coming from 10 years in publishing, I am a print magazine girl with a “Senior Editor” title under my belt. So, with a sense of  false entitlement, I jumped into an online <a href="http://actedby.com/2009/10/megans-story/" target="_blank"><strong><span style="color: #800000;">video magazine</span></strong></a> along with my 24-year-old partner in crime, <strong><a href="http://actedby.com/2009/11/chillin-like-a-villain/" target="_blank"><span style="color: #800000;">Paul Nyhart</span></a></strong> (who is probably close to packing it up after today &#8211; another story, another time), and our writer/actor <a href="http://actedby.com/category/rants-raves/" target="_blank"><span style="color: #800000;"><strong>Rebekah Voss</strong></span></a>.</p>
<p>Techchick (that’s me), is my daily column covering the latest video, web, and other tech news that all of us jumping on the Internet’s bandwagon and heading towards the future will need to begin our online million dollar business.</p>
<p>As my grand opening (if you will), I’m going to list 10 top ways to build a new website:</p>
<ul>
<li><strong>Great Content:</strong> We all love to write about ourselves. It’s my favorite thing! It&#8217;s for me and my reader, ME! Picking topics that will draw a REAL reader in is key in building an audience. Update content regularly, and keep it short, sweet, and simple. While I think my pink argyle tall socks and matching skirt and picnic at the park with my girlfriends are fun and cute to read, no one else gives a damn.</li>
</ul>
<ul>
<li><strong>Optimize your SEO</strong>: Interpretation…create keywords that people will potentially google to see your site pop up. Placing them is a whole other story…I go with the web guy on that one. Basically, it works like this: Type in “popular blogs,” the popular blogs aren’t listed sequentially in order. Those are the key words that a site put in and luckily landed at the top for popular blogs.</li>
</ul>
<ul>
<li><strong>Submit to search engines:</strong> Search engines do it automatically now but just to play it safe, most sites have a “submit your site” somewhere. Look for it and the rest is easy. Type in the URL, a spam code, and there ya have it!</li>
</ul>
<ul>
<li><strong>Get in bound links to come to your site</strong>: I personally hate this. I’m only an extrovert 20% of the time at best.  I’ve never been that girl who gossips, and talks about cooking, weather, lunch dates, etc…Problem is that we have to link to other sites &#8211; similar sites that are popular, offers more recognition from Google.  And FYI&#8230;Google is God.</li>
</ul>
<ul>
<li><strong>Newsletter</strong>: Hook up a newsletter subscription on each page. The more people can sign up to it, the better.</li>
</ul>
<ul>
<li><strong>Create a newsfeed</strong>: RSS – Just another way for people to sign up to your site’s pages. Most new blogs already have this system installed. If not, time for a part-time web guy for hire! He should be able to hook it up in a half hour.</li>
</ul>
<ul>
<li><strong>Article marketing </strong>– A place to submit your articles and once approved, it will send it out to a ton of other sites that post free articles. Honestly, I’m not a huge fan! Twice I tried it and light coding is involved (which is heavy to me), and it took a frustratingly long time. Once I finally got it, these articles were repetitively posted all over google. It cheapened them and everyone knows you submitted your work for free. However, it allegedly is great for traffic &#8211;  <a href="http://ezinearticles.com/">EzineArticles</a> and <a href="http://goarticles.com/">GoArticles</a>.</li>
</ul>
<ul>
<li><strong>Viral Content:</strong> Add content that is hitting the search engine news. Add a “email a friend” plug in so friends can reach out easily to others. And make sure to have socialbookmarking links. You know, the symbols of Twitter, Facebook, etc…</li>
</ul>
<ul>
<li><strong>Press Release:</strong> Once your site is ready to blow everyone away (ok, sort of ready – none of us are ever really ready to launch), there are samples on Google. Type in Press Release and get to it. Then, you can find a variety of services to distribute them. Here are two examples: <a href="http://www.prlog.org/">PRLog</a> or <a href="http://www.openpr.com/">openPR</a>.</li>
</ul>
<ul>
<li><strong>Promote Your Site Offline</strong>: Get business cards, flyers (I think not but it was on the list) and seek out coverage! Get exposure from the friend at the LA Weekly who can hook you up with a little paragraph in the corner far somewhere. Hey, coverage is coverage!</li>
</ul>
<p>Got all that? Good!</p>
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